• Adam Conner

Turn to the Nerds: NerdWallet CMO Kelly Gillease



On today's episode, Adam Conner is joined by the CMO of NerdWallet, Kelly Gillease.

Today, you'll learn:

  • Kelly's journey to NerdWallet; her path through several successful internet companies; plus, what makes them successful

  • The spectrum of offerings NerdWallet brings to market; insight on how NerdWallet offers value to consumers regardless of whether or not it directly benefits the bottom line

  • NerdWallet's strengths and opportunities with regard to marketing through the voice of the consumer

  • What Kelly envisions as trends in marketing change over the next few years

  • Advice on how to be a more authentic marketer


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Find more at https://www.podcast.vivoom.co/.


Enjoy!


Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)