Turn to the Nerds: NerdWallet CMO Kelly Gillease

On today's episode, Adam Conner is joined by the CMO of NerdWallet, Kelly Gillease.

Today, you'll learn:

• Kelly's journey to NerdWallet; her path through several successful internet companies; plus, what makes them successful

• The spectrum of offerings NerdWallet brings to market; insight on how NerdWallet offers value to consumers regardless of whether or not it directly benefits the bottom line

• NerdWallet's strengths and opportunities with regard to marketing through the voice of the consumer

• What Kelly envisions as trends in marketing change over the next few years

• Advice on how to be a more authentic marketer

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Find more at https://www.podcast.vivoom.co/.

Enjoy!

Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)